Facebook rebranding and the metaverse - what's the connection?

Facebook plans to change its name and rebrand. With this decision, Mark Zuckerberg plans to demonstrate a desire to ensure the rapid development of a social network with all the existing shortcomings. According to the latest data, the rebranding is connected with the plans of the management to develop the "metaverse".

Meaning and goals

The "Metaverse" is a virtual world that merges with reality. Provides seamless movement between multiple devices while communicating in a specially designed environment.

To accomplish this task, the company plans to employ up to 10,000 people in the EU. The main advantage of financial injections is the opening of unhindered access to the consumer market, the development of qualified specialists, and the opening of new universities.

Higher social technology

Facebook has previously indicated that it plans to create a team of top-notch professionals to develop numerous products related to the "metaverse". According to Zuckerberg, it is expected that soon there will be a perception of social networks as a specially designed virtual space with ample opportunities.

Mark Zuckerberg is sure that the "metaverse" is the highest stage in the manifestation of social technologies.

Expert opinion

Facebook is one of the largest social networks, which annually invests billions of dollars in the development of virtual and augmented reality. As a result, modern equipment is purchased, advanced technologies are used, including AR glasses and specialized bracelets.

Additionally, there is a rapid expansion of professionally equipped VR studios. The total number of staff is 10,000 qualified specialists who work daily to improve virtual reality. Zuckerberg is confident that the "metaverse" will soon become a full-fledged successor to the classic mobile Internet.